Improve customer relationships not products/services
Every company is looking at how to get ahead in businesses above their competitors. In determining the way forward, many companies come up with creative ideas that leads to product/service diffrentiation or low cost strategy (e.g., WalMart). Depending on your company mission, objectives and goals, whether it is to make a quick buck until stock […]
The Difference between A Successful or An Unsuccessful Idea Is —— YOU
When you fail to impress the management at the only chance you get at a corporate presentation platform, you walk empty handed with low self esteem placing the blame on your idea. Has it ever occurred to you that each and every idea that crosses your mind is brilliant? If that is so, you may […]
Where do you get ideas?
The biggest question for any marketer is where do I get new ideas to keep the market buzzing about the products? So, here are some tips that might help you: – 1) Innovation/Research Team – If your company has a innovation team then, ask them to bring some ideas giving them the business objective. 2) […]