Ajay Tejwani

AJAY TEJWANI'S BLOG

RANDOM THOUGHTS ON SOCIAL MEDIA, MARKETING, LEADERSHIP AND ANYTHING ELSE THAT COMES
TO MY MIND.

Tag Archives: research

27th June
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Social Media

Comment 1.

50% Companies have no social media plan – R2i Study

According to the R2i study, a majority of marketing professionals view social media as essential to their business, most have not made any money using it. The R2i study makes a compelling case for a social media strategy. The study compared the 35% of companies that reported increased revenue or profit using social media with the […]

14th June
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Social Media

Comment 8.

SOCIAL NETWORKING STUDY: Brand Participation and engagement heavily Welcomed by Social Networkers

S-Net (The Impact of Social Media), a report from ROI Research Inc., sponsored by Performics, a performance marketing agency inside Publicis Groupe, used a 30-minute online survey to collect responses from 3,000 U.S. consumers who access at least one social network regularly. The objective of this study was to determine how various segments of consumers use social […]

12th March
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Social Media

Comment 14.

USAA is a Champ in Social Media as well – Forrester Research

Earlier this year, BusinessWeek magazine ranked USAA among the top two on its list of “Customer Service Champs,” and now Forrester released a compelling case study today about USAA: “USAA Uses Social Media To Drive Sales, Product, And Service Strategies,” noting that USAA is a way ahead than any other company in the financial services […]

8th February
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Social Media

Comment 32.

Where do you get ideas?

The biggest question for any marketer is where do I get new ideas to keep the market buzzing about the products? So, here are some tips that might help you: – 1) Innovation/Research Team – If your company has a innovation team then, ask them to bring some ideas giving them the business objective. 2) […]